How Google Rank Websites

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Getting to the Top through Google Ranking

An excerpt of the definition of Google Ranking by a Google blog:

“Google ranking is a collection of algorithms used to find the most relevant documents for a user query.  These algorithms are run for every query entered into most of Google's search services”

- Amit Singhal, Google Fellow

Google’s AlgorithmThe definition above seems scary and hard to understand but in reality, it’s pretty simple to figure out.  Over the years, Google has become the dominant search engines of all.  As a matter of fact, over 50% of all search engine traffic comes from Google.  Your link popularity should at least reach this percentage to make it to the top and everybody wants to make it there.  But just like the eagerness of everyone else’s to climb up to the peak, it’s also the enthusiasm of all to know how Google ranking works.  

Exactly, there are two most important parts in Google’s Algorithm, the system that defines the ranking of a particular site.

First part is the Text Matching System;

wherein Google find pages associated to what the searcher is looking for by entering the keywords in the search box.  It is always all about keywords, keyword phrases and tags.  Google gives an extensive scale of heaviness to words connecting with the various header tags.  Then,

the second part and the most important is their Page Rank System.

Google has a ranking system that is based on the Page Rank Concept or PR links.  This quality of search result is a practiced method to rank web documents.  The number of inbound links for a document measures its value.  There is a deepen study how PageRank operates.

On a simple view, PageRank performs a scale from 0-10, and from 1 to 7 beside listings in the Google directory. A not so important site is a site with a PR of 1 and an extremely important site is a site with a PR of 7 or 10. This is how Google gauges your site.  This ranking scheme will let you know if Google thinks that your site is important or not.  It is how each website is indexed by Google.  

However, no matter what type of search you are conducting, never forget that search engines have three key components:

the crawler,

the indexer and

the searcher. 

These are the factors that one should concentrate on.

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